Arthur Lih

The Life-Saving Solution: A Conversation with LifeVac Founder

Being an entrepreneur isn’t always about making money. For LifeVac founder Arthur Lih, it’s about making a difference. What if you had already built a successful business, sold it for millions of dollars, then on the cusp of retirement, you realized you could create something that wouldn’t just change someone's life, but it could save someone's life? Would you put your life on hold to focus on the lives of others? Lih sits down with host Greg Muzzillo to discuss the story behind the creation of LifeVac, why he felt morally obligated to start the company, and the lives he’s touched along the way.

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More about Arthur Lih

Arthur Lih founded the lifesaving company, LifeVac, upon realizing he possessed a solution that could prevent adults and children from succumbing to choking. Prior to the conceptualization of LifeVac, Lih sold his logistics firm for $20 million dollars and planned to enjoy the fruits of his labor, but when he learned how common choking deaths were, he felt it was his moral duty to actively researched a solution in the hopes he could help save lives. So, he put his retirement on hold and set out the long process of creating his product, running all the necessary tests, patenting the device, and launching into the market. LifeVac is now known internationally as a non-invasive portable airway clearance device (ACD) developed for resuscitating a victim with an airway obstruction. Since the products official launch, LifeVac has been attributed to saving more than 600 lives without any adverse effects, and Lih continues to expand his brand in an effort to save as many lives as possible throughout the world. 

More about Million Dollar Monday…

Million Dollar Monday features real successful people with real useful advice for entrepreneurs and people with big dreams. This series is hosted by Greg Muzzillo who many years ago started his own company called Proforma with a small investment of $200 and a lot of big dreams. Thanks to solid advice from some real successful people, Proforma is now a $500 million leader in the printing and promotional products industry with over 600 franchise offices throughout North America. Today, Muzzillo’s big dream is to help aspiring business owners and sales professionals reach their big dreams.

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