Blog Archives - Proforma

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What I REALLY Learned from Typing Class

Today, as I reflect on that “painful and horrible” typing class experience I realize exactly how valuable those lessons were to my success in life.

Super Size Your Business

I am sure you have seen plenty of McDonalds ads? Right? But you probably didn’t learn anything new? Right? You already knew McDonalds sold hamburgers, fries, shakes and sodas. You have already tried many things on their menu. So since you already know everything you need to know about McDonalds why do they advertise?

The Number One Enemy of Becoming Wealthy

I define wealthy as making a MINIMUM of $500,000 per year. This is a very achievable goal because:

• Businesses in North America spend over $300 Billion on all the products we sell (Printing, Promotional Products, Incentives/Awards, Custom Packaging and more).
• These businesses keep running out of these items and need to reorder more.
• The margins can be high if you sell solutions and not just price.

The Rule of the Beach Fire

I love being at the beach. One of my favorite things is to have a great log fire at the beach. Here’s the first rule of the beach fire: It takes many logs to have great log fire. If one of the logs rolls out of the fire, it fizzles out and sizzles out. It’s virtually

The Eggs in one Basket Problem

We’ve all heard the expression “don’t put all your eggs in one basket.” However, there are many people who let their quality of life rely too much on one factor. This becomes glaringly apparent during a financial downturn.

$5 Million Dollar JackPot

Let me tell you a story about Jack.

The Easiest Sale

Many of you reading this are wondering where to get more sales. There are only 4 possibilities for creating more sales. In order of the easiest sale they are: 1. Sell an existing product to an existing customer 2. Sell a new product to an existing customer 3. Sell an existing product to a new

Steve Jobs: The 1 Thing That Separates The Doers From The Dreamers

I recently read an article from TheLadders.com written by Michael Thompson who explained a story about Steve Jobs and what he believes to be the ONE thing that separates the doers from the dreamers.

Juneteenth – An Open Letter To Fellow Industry Professionals

today is juneteenth. juneteenth recognizes the end of slavery in the US, when the emancipation proclamation reached texas (which was then the most remote confederate state) on june 19, 1865. on that date slaves were to be “fully free.”