TAMPA, Fla. (July 24, 2026)—Proforma, the largest family-owned and operated technology and business success leader in the print and promotional products industry, is proud to share that it has earned the No. 5 spot on the 2026 ASI Counselor Top 40 Distributor list. The Top 40 companies were recognized Wednesday evening during an awards ceremony at the 27th annual ASI Chicago tradeshow.
The 2026 ASI Top 40 list showcases the leading print and promotional product distributors in North America, determined by 2025 print and promotional products revenue. Since 2010, Proforma has claimed a top 10 spot on the list and has been ranked in the top 12 for over 25 years.
“The ASI Counselor Top 40 List recognizes those who truly set the standard for our industry, and we’re thrilled to have earned a place in the top five once again,” said Vera Muzzillo, CEO of Proforma. “This achievement reflects the hard work and dedication of our exceptional Distributor Owners, Supplier Partners, and Support Center Team, all of whom have contributed to monumental growth this past year.”
Proforma’s acquisition of Safeguard from Deluxe, a publicly traded company with an enterprise value of over $2 billion, in March 2026 cemented this as an era of rapid growth and acceleration for the Network. The acquisition is projected to lead to a substantial increase in Proforma’s 2026 annual revenue.
Proforma’s upward trajectory is driven by its strong commitment to innovation and technology, enabling the company to stay ahead in a rapidly evolving industry. Whether it’s adding features to proprietary platforms or incorporating AI to improve efficiency, each initiative is designed to strengthen capabilities and drive sales for the Proforma Network.
“Our dedication to implementing forward-thinking initiatives is one of the many ways we empower Distributor success at Proforma,” said Tim Nale, Chief Brand Officer at Proforma. “By having a visionary mindset, we ensure our Network remains competitive and well-positioned for future expansion.”
“As Proforma continues to expand, our focus remains on creating lasting value for everyone in the Network,” said Doug Kordel, President and Chief Legal Officer at Proforma. “Recognition on the ASI Counselor Top 40 List reinforces our commitment to setting the standard for excellence and defining what’s next for us in the print and promotional products industry.”
