Gone Fishing - Proforma

I think of this story about success often.

There were two boys who grew up together. They were best of friends. They mostly enjoyed going fishing together just about every day at a nearby lake.

One of the boys went on to college. Went to work for a large corporation. Worked hard for decades. Advanced up the corporate ladder, eventually becoming CEO and then Chairman. When he retired he decided to fulfil his lifelong dream of buying a cottage at that lake and fishing again.

First thing he did after buying the cottage was go to that lake and do some fishing. He was surprised to find his long lost friend fishing there. His friend asked him what he had been doing all these years. He told him the story about college and working his way up to eventually becoming CEO and Chairman and then fulfilling his lifelong dream of getting a cottage and fishing again.

Then he asked his boyhood friend what he had been doing all these years.

His friend said, “oh, I’ve just been here fishing.”

A million dollar mindset isn’t just about the pursuit of money in your life. It’s about the pursuit of joy in your life.

About The Author

Greg Muzzillo started Proforma as an industry distributor in 1978. The company grew quickly and in the early 1980s Proforma was recognized for three consecutive years on Inc. magazine’s list of the 500 fastest-growing companies in North America. In the late 1980’s Proforma introduced its membership program to empower distributors to retain their business ownership and independence, and to share in sales and marketing resources, purchasing power with industry suppliers, one back office including all billing, accounting, vendor payments, cash flow, computer systems and more. Today Proforma has over 600 Members and is the $500 Million leader in the Promotional Products and Print Industry. Proforma’s record breaking success includes having 18 of its Affiliates named to Inc. Magazine’s 2020 list of the 5,000 fastest-growing companies and 193 Affiliates achieving its Million/Multi-Million Dollar Club with sales up to $38 million.